My name is Sofia.


Sofia Amirova. It is my family name that you see across this website and above my Waterloo clinic. I named my business in this way to honour my dad, who promised me that a young woman can turn her ideas and passion into a vibrant reality – if she works hard.


For me, this clinic is not just a run-of-the-mill beauty centre. It’s no longer acceptable for clinics to merely treat topical concerns, but rather the overall health of the skin – from the cellular level to the dermal level.

Amirova Cosmetic Clinic

Once upon a time, I graduated with degrees in Nursing and Orthopaedics – that may not have been the career path I ended up taking, but my scientific background has given me invaluable insight into the importance of health and beauty.

Because of my medical experience, I’m equipped to make good decisions for my clients about what products to stock, how to deliver treatments, and how to explain the finer details to my customers.

I chose to open Amirova Cosmetic Clinic in this premises because I had an intuitive feeling that incredible potential lay within. I decided to let this feeling grow – I trusted my instincts. Not too long after, I found myself opening the doors of this beautiful clinic.

Through my tried and tested approach to beauty, my business has a two-fold objective. We deliver amazing results, and we provide our clients with a feeling of genuine connection with our staff. Transparency around our product choices and treatments plays a major role in achieving these goals.

Deciding on the best way to treat my customers is a heavy responsibility. In order to choose the right path, I believe a clinic must be built on a strong foundation of integrity and expertise.

Luckily for you, my beautiful future client, my integrity-driven, expert staff at Amirova Cosmetic Clinic will welcome you inside with a smile you can trust.